The COAST Chair "Communication and organizing for sustainability transformation" of Montpellier Business School invites you to the first hybrid conference of the CLIMATE CONNECT cycle, on Monday 13 June from 1.30 pm to 8.30 pm at the Didier Jourdan Amphitheatre at Montpellier Business School!
What is Climate Connect?
Climate Connect is an open partnership between the Coast Chair and ICF, bringing together scientists and professionals in the field of climate and communication, but also politicians, elected officials and journalists.
The objective:
Discuss the latest knowledge in climate communication to develop new storytelling foundations and create a community ofcommitted actors.
With the participation of Helen Etchanchu, co-holder of the COAST Chair and the intervention of Julie PASQUET at the round table "new narratives".
The event will take place in co-modal and for remote participants, a Teams link will be communicated to you later. Registration is therefore essential for both face-to-face and remote participation.
The event will host a number of experts and will be based on the three pillars of CLIMATE CONNECT:
new narratives (creation of positive imaginaries);
new practices (celebration of pioneers);
new behaviours (adoption of new lifestyles)
************************** Registration required! **************************
Programme :
13h30-14h: Welcome
14h-14h30: Introduction CLIMATE CONNECT & COAST
- Bruno Ducasse, CEO of MBS
- Dr Helen Etchanchu, Co-Holder of the COAST Chair
- Elena Linczenyiova, Director ICF Climate Center
14h30-15h : Keynote PIVOT PROJECT
- Prof Dror Etzion, Professor of Sustainable Strategy McGill
- Moderator: Dr Elsa Kassardjian, Director of the
- research valorisation, MBS
15:00-16:30: Round Table NEW PRACTICES: CELEBRATING THE
PIONEERS OF SUSTAINABLE TRANSFORMATION
- Céline Puff-ArdichviliDirector of Look Sharp and co-author of " The Contributory Enterprise ",
- Anne-Laure Marin, co-founder of CSR Occitania,
- Elena Linczenyiova, Director ICF Climate Center,
- Dror Etzion, McGill
- Moderators: Baptiste Gapenne, Impact(s) and Nolwenn
- Goupil, MBS student
16h30-17h: Coffee
17:00-18:30: Round Table NEW STORIES: CREATING LINKS AND
AND POSITIVE IMAGINARIES
- Vipulan Puvaneswaran, environmental activist and lead actor in 'Animal',
- Sandy d'Arzur DG of Sparknews (to be confirmed),
- Prof. Cédrine Joly, Professor of Marketing MBS,
- Baptiste Gapenne, founder of Impact(s)
- Moderators: Véronique Miramond founder of I love
- planet and Lola Di Cicco, MBS student
18h30-19h: Conclusion
- Helen Etchanchu, Anaïs Badillo, MBS student,
- Laura Lecurieux-Belfond, Le Monde Nouveau & Shifters
- Languedoc-Roussilon
